Hello, I'm Ruch

ツ Hello, I'm Ruch

i’m ruchika Rao

i’m an art director and designer working in branding, music, film and culture.

i’m especially interested in the bit before the designing starts: finding the story, the mood, the weird little detail that gives something a personality.

outside of work, i’m usually in a film or music rabbit hole, playing Total Battle or planning my next trek.

tldr; i make things look good, but more importantly, i like figuring out why they should look that way in the first place.